We are closed-loop recyclers
Have you ever wondered what happens to the plastic you put in your recycling bins? The process might astound you.
First of all the plastic containers are separated from paper and other recyclables and compressed into mixed plastic bales. We buy these bales from North American municipalities, break them apart and then sort the containers into different types of plastic and different colors. We then grind the containers into flakes, wash and purify them. We end up with different colors of food grade plastic pellets that we use to make new containers.
Plastic labels and bottle caps cannot be used to make bottles and so we pass them to our partners like C.R. Plastics who make them into beautiful sturdy outdoor furniture, including into what we call “CAP Chairs,” which are a natural grey colour, without added dyes and binders.
We found there was little demand for the flakes of green plastic and they would eventually end up in landfill. This was unacceptable and so we developed a new green bottle made of 100% recycled plastic and launched it with a new name, “Ice River Green”.
After consumers have enjoyed drinking our pristine water, they need to play their part by placing them in the recycling bin, to be picked up and returned to our facility in a never-ending loop.
Closed loop recycling is described in this four minute video. It shows why and how Ice River Springs makes green bottles.